Exalt Marketing helps growth-focused businesses scale with data-driven SEM campaigns that convert — built to maximize ROI, reduce wasted spend, and grow your pipeline.
Share your business goals and we'll craft a personalized Google & Microsoft Ads strategy
Trusted by Growth-Minded Businesses Nationwide
Real-time analytics, conversion tracking, and continuous improvement to maximize every dollar of your ad spend.
Certified professionals managing six- and seven-figure monthly budgets with proven frameworks and best practices.
Beyond clicks — we build profitable conversion systems that turn traffic into qualified leads and customers.
These common errors cost businesses thousands per month in wasted ad spend. Learn what to avoid—and how we fix them.
Bidding on broad, expensive keywords that attract unqualified clicks. This burns through your budget without generating quality leads or sales.
Average Cost: $2,000-$5,000/month wasted
Our Fix: Advanced keyword research & negative keyword mining
Over 60% of searches happen on mobile, yet many campaigns treat mobile as an afterthought. Poor mobile experiences kill conversions.
Impact: 40-60% lower conversion rates
Our Fix: Mobile-first bid strategies & landing page optimization
PPC requires constant monitoring and optimization. Campaigns left untouched for weeks or months become increasingly inefficient and wasteful.
Result: Performance degrades 20-30% per month
Our Fix: Daily monitoring & weekly optimization cycles
Sending traffic to generic homepages or slow-loading pages. The disconnect between ad messaging and landing page tanks your Quality Score and conversions.
Impact: 50-70% higher cost per conversion
Our Fix: Conversion-focused landing pages with message match
Flying blind without proper tracking. If you can't measure which keywords and ads drive actual revenue, you're just guessing where to invest your budget.
Problem: Unable to identify profitable campaigns
Our Fix: Advanced conversion tracking & attribution modeling
Treating all users the same instead of leveraging remarketing, customer match, and in-market audiences. You're missing low-hanging fruit from high-intent users.
Lost Opportunity: 3-5x higher conversion rates possible
Our Fix: Multi-layered audience segmentation & remarketing
Running the same ads indefinitely without testing new copy, offers, or creative. Your competitors are innovating while your performance stagnates.
Result: Ad fatigue and declining CTR over time
Our Fix: Continuous testing & performance optimization
Our team of certified PPC specialists has managed over $65M in ad spend. We know how to avoid these pitfalls and maximize your ROI from day one.
35%
Average ROAS Increase
28%
Cost Reduction
60-90
Days to Results
Free audit takes just 30 minutes • No commitment required • Get actionable insights
Search, Display, Performance Max
Bing, Yahoo, MSN
CRO & A/B Testing
Competitor Analysis
Creative Testing
Maximize ROAS
CallRail Setup
GA4 & Looker Studio
See how much more revenue you could generate with expert PPC management
Monthly Revenue
$30,000
Conversions
200
Projected Revenue
$40,500
+$10,500
Projected ROAS
4.05:1
+1.05
Additional Annual Revenue
$126,000
See if we can beat these projections for your business
Review current campaigns and performance data
Identify high-intent search terms
Compelling direct-response ads for higher CTR
GA4 + GTM setup and landing page optimization
Weekly optimization and transparent reporting
ROAS in 60 Days
Restructured Google Ads campaigns with advanced audience targeting and conversion-optimized landing pages.
Lower Cost Per Lead
Implemented geo-targeted campaigns with negative keyword optimization and call tracking integration.
Better Lead Quality
Enhanced targeting with lead scoring, call qualification, and custom audience segments for high-value prospects.
"Exalt Marketing helped us cut wasted spend and double qualified leads within 45 days. Their expertise in Google Ads is unmatched."
"The team at Exalt transformed our entire PPC strategy. We're now seeing a 4x return on ad spend and our pipeline is full."
"Finally, a PPC agency that understands B2B. The data-driven approach and transparent reporting gives us complete confidence."
Founded by Paul Young, a digital marketing strategist who's managed over $65M in ad spend, Exalt Marketing specializes in measurable SEM growth.
We'll analyze your Google and Microsoft Ads accounts, uncover wasted spend, and show you how to boost ROI.
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Book your free strategy call and discover how our expert PPC team can help you scale smarter.
No pressure. No commitments. Just expert advice to grow your business.